# Playbook — Your all-in-one media management solution

Playbook is an AI-native digital asset management (DAM) platform and media
library for freelancers and creative teams. Store, search, and share photos,
videos, and design files in one secure, beautiful library. Trusted by
world-class brands and 2M+ creatives.

## Meet Playbook Intelligence

Files that talk back. Describe what you need in plain language and Playbook
Intelligence organizes, edits, tags, and finds your assets for you.

- Sign up free: https://www.playbook.com/sign-up/
- Request a demo: https://www.playbook.com/contact/

## Files to finals with a single prompt

One workspace that adapts to every creative workflow:

- **Creative agencies** — move assets from review to finals and share a professional gallery almost instantly.
- **CPG brands** — organize a full campaign shoot by product line and create a share-ready gallery in one prompt.
- **Media production teams** — take a shoot from raw footage to final delivery, ready to hand off.
- **Marketing managers** — pull logos, guidelines, and approved assets into a shareable library your whole team can access.
- **Communication teams** — sort hundreds of photos by moment and deliver a client-ready gallery in minutes.

## What Playbook Intelligence does

### AI organize — define the system, never file manually again
Playbook understands every image and video by subject, mood, and brand
elements, auto-tags them, and suggests how to sort them into boards. Set a board
rule so every new upload gets tagged and placed automatically. Includes board
rules & auto-sort, batch actions, and brand guideline enforcement.

### Chained actions — copy, crop, share, done
Describe a multi-step task in one prompt. Playbook breaks it into a plan,
executes each step in sequence, and checks in before anything major happens.

### Search & act — your whole library in a single conversation
Ask for "all assets featuring models" or "every file tagged #socialReady" and
Playbook finds them by analyzing the actual visual content of your assets — then
move, copy, tag, or share directly from what it finds. Natural-language search,
a conversational sidebar, and action-from-search.

## All-in-one creative workspace

- **Review & approvals** — pin comments to the exact frame, timecode, or pixel; approve, request changes, or mark comments internal-only.
- **Intelligence search** — find assets visually and instantly with conversational search.
- **AI auto-tagging** — every image and video tagged by subject, mood, color, and scene on upload.
- **Playbook MCP & API** — connect Playbook to your AI tools with the MCP server, or build custom integrations with the API.
- **Lock board** — set any board to view-only to prevent accidental edits.
- **Versioning** — keep every asset iteration together and compare side by side.
- **Custom fields** — structure your library by SKU, campaign, channel, or season.
- **Desktop sync & mobile** — edit and sync from desktop, review from your phone, access anywhere.

## Trusted by top creative teams

Customer stories from Wilderdog, The Vault Stock, Dorst & Lesser, Warner Bros
Sports, YMCA, Dyla Brands, Opendoor, SuperMush, and BlendJet. Digital asset
management that creative teams actually want to use — enterprise power at
consumer pricing.

## See also

- [Pricing](https://www.playbook.com/pricing.md)
- [Enterprise](https://www.playbook.com/enterprise.md)
- [SDK & API](https://www.playbook.com/sdk.md)